Subscribe and Save

Written by John on May 9th, 2011

With prices going up, everyone’s looking for ways to save.  Coupon usage is increasing, websites guide us to cheap gas, and dollar store stock prices are booming (which may be a good buy, but that’s another blog).

Online retailer has gotten in on the action as well, creating a program that rewards regular customers with savings.  Called Subscribe & Save, the program offers consumers a 15% discount on specially marked products and throws in free shipping to boot.  All you do is sign up to have the items delivered at a regular interval of your choosing. There are no additional fees, risks, or obligations.

You can subscribe to a wide variety of grocery products, including the entire Country Choice Organic line-up.  Based on the number of comments on, there seem to be quite a few oatmeal lovers subscribing to the favorite morning food.


If You Give a Friend Some Oatmeal…

Written by John on November 17th, 2010

Thanksgiving is almost here.  You can tell by all the Christmas ads you see.  Fortunately, you can also tell by the many people who take this time to reflect on the things that matter most in their lives.

Access to better-for-you food matters to us.  That’s why last year, with the help of our Facebook friends, we  delivered more than 5,000 bowls of oatmeal to food shelves.  This year, we’d like to double that number and give the gift of breakfast to thousands of people in need.

As part of our commitment to make organic foods accessible to everyone, we’re asking people to “like” us on Facebook and help us send organic oatmeal to food shelves which desperately need the help.  For each new fan between today and January 5, Country Choice Organic will donate five bowls of organic instant oatmeal to Hope for the City.

Become a Country Choice Organic fan on Facebook today and help others start the new year hunger-free.

Happy holidays,

Your Friends at Country Choice Organic



Written by John on February 22nd, 2010

EDEN PRAIRIE, Minn. (February 2010) —Country Choice Organic, a leading producer of USDA certified organic oatmeal, cookie and snack products, is reducing the sugar in each FIT KIDS Instant Oatmeal variety by 18 to 23 percent as part of an ongoing program to improve nutrition on all its products. The new FIT KIDS Instant Oatmeal arrives on store shelves in March. 

Country Choice Organic FIT KIDS Instant Oatmeal makes it easy for kids to eat a heart warming breakfast every morning by making whole grain, high fiber cereal taste delicious to the pickiest of children.   “At Country Choice Organic, we constantly review our products to find ways to improve our nutrition profile”, says Sharon Herzog, Research and Development Director at Country Choice Organic. “Reducing the sugar in FIT KIDS Instant Oatmeal is a perfect example of tweaking a formula to improve nutrition while still delivering the great taste kids want at breakfast.” 

Country Choice Organic FIT KIDS Instant Oatmeal is made with whole grain organic oats and fortified with calcium and iron, and available in kid-friendly flavors including, Chocolate Chip/Cinnamon Toast and Caramel Apple/Berry Blast Variety Packs. Found in organic food aisles nationwide, each package contains eight servings for a suggested retail price of $4.29. Every serving is a good source of fiber, protein and iron and contains no trans fat.   Find more information at


Oatmeal Fuels Your Day…and More!

Written by John on January 29th, 2010

At Country Choice Organic, we work hard to minimize our operational “footprint”, constantly reviewing our packaging materials, transportation, and warehousing to make sure we only use what is necessary to deliver the freshest, best tasting organic products. 

Our parent company, Grain Millers, the largest miller of organic grain in North America, shares this concern and has developed a novel way to reduce its dependence on fossil fuels and help the local community.  In partnership with the local school district and private enterprise, Grain Millers donates oat hulls to heat a middle school in St. Ansgar, IA., home of one of Grain Millers largest oat mills. 

This is the first school in Iowa to be heated with biomass energy, which replaces the natural gas previously used to fuel the school’s boilers.  “We use biomass in our facilities to replace fossil fuel consumption with renewable energy sources,” says Steve Eilertson, Grain Miller president.  “Extending the opportunity to our local community partners lets us broaden our impact.”

So next time you sit down to a hot bowl of Country Choice Organic oatmeal, your breakfast might be fueling more than you. It might be sustainably heating a classroom in Iowa, which is a warm thought to start the day. 

Read more about heating St. Ansgar Middle School here.


Healthy School Breakfast? How Notable!

Written by John on November 13th, 2009

One of our more rewarding endeavors is a partnership with a company trying to transform school breakfast.  Obviously this is no easy task, but with reams of data pointing to the importance of breakfast and reports exposing the empty calories masquerading as breakfast in many schools it’s a fight worth fighting. (Read about breakfast in Chicago Public Schools,0,209332.story?obref=obnetwork).

Notables® by Mission Nutrition, creates a grab ‘n go breakfast that kids eat at their desk.  There are NO TABLES involved (get it?).  Each Notables breakfast, when paired with milk, exceeds the minimum federal School Breakfast Program nutrition requirements by pairing shelf-stable whole grain foods and fruit products in a fun bag. 

They are committed to offering only the highest quality foods in a convenient, kid-friendly manner…which is where we come in.  Notables is currently using specially formulated Oatmeal on the Run bars in two of their bags, meaning kids get all the nutrition of a bowl of instant oatmeal right at their desks.

Our teams are busy looking for other healthy ways for kids to eat and will update you with our progress.  In the meantime, make sure your kids start their day with a notable breakfast…no matter where they eat.

You’ll find more information at


What Does Oprah Know?

Written by John on November 6th, 2009

For some time Oprah has called out Steel Cut Oats as her “favorite whole grain”.  And who can argue…100% whole grain…helps reduce cholesterol…nutty texture…30 minute cook time…30 MINUTE COOK TIME?!?  Okay, maybe it’s not so perfect (unless you have a chef). Quick Steel Cut

All that changed on November 2 when we introduced Quick Cook Steel Cut Oats.  Same whole grain goodness; same nutty, chewy texture, but with a 5-minute cook time puts Steel Cut Oats on your daily breakfast menu.

Look for Country Choice Organic Quick Cook Steel Cut Oats in your favorite store.  The name’s a mouthful, but worth remembering.  After all, you’ll get to enjoy a steaming bowl of steel cut oats everyday…just like Oprah!


They like us, they really like us!

Written by John on September 25th, 2009

It may go without saying, but here at Country Choice Organic we have a lot of love for our products. And while it’s a great thing to believe in what you make, it’s nice to know others do too.

That being said, we are proud to announce that recently a team of trainers, coaches, competitors, nutritionists, health care practitioners, industry writers, gym owners and sports, health & fitness retailers recognized three Country Choice Organic products as recipients of Shape You’s GearAwards. Shape You is a wholesale directory and community as well as a sport, health and fitness resource.

All within the natural and organic food products category, Country Choice Organic’s Oatmeal on the Run received the Seal of Excellence, Soft Baked Oatmeal Raisin Cookies received the Great GearAward and Steel Cut Oats received the Top GearAward.

Visit the Shape You Web site to view the complete winner list.


Good Taste A Good Thing

Written by John on September 21st, 2009

For years it seemed the certainties of life included death, taxes, and bad-tasting organic food.  This perception was created by gnarly produce, funky ingredients, and a meager assortment of sticks and twigs not suited for most healthy, yet taste-conscious shoppers.

However, the growth of the organic industry has created a new commitment to product quality.  Driven by consumers’ unwillingness to sacrifice taste in their quest for better health, organic foods today taste as good as—and often better than—their mainstream counterparts.

This leap in quality and taste is linked to the involvement of mainstream manufacturers and retailers.  The dynamic growth of the organic industry has attracted most major food companies, who bring advances in development, manufacturing and quality control for improved products.  In many instances, organic products are manufactured on the same line as conventional brands, so it’s not surprising that product quality is comparable.

Organic industry growth has also attracted major food retailers, including club stores and mass merchandisers.  With retailers stocking only the most-appealing products, organic manufacturers, including small private producers like Country Choice Organic, need to create products that can compete for discriminating palates and tight budgets.

So, next time you think you know what to expect with organic food, think again. Bad taste has gone the way of the carob chip spelt cookie. And that, as they say, is a good thing.


Good Morning America Meets One Smart Cookie!

Written by John on August 27th, 2009

Last week, Country Choice Organic Soft Baked Cookies made quite a splash – without a glass of milk. Our delicious and organic Soft Baked Cookies received accolades from Diane Sawyer on Good Morning America, Lisa Drayer at Women’s Health Magazine and  Phil Lampert , the Supermarket Guru!

This summer, Country Choice Organic re-launched the cookies in leaner, greener packaging to keep each cookie fresh and keep excess packaging out of landfills. Check out the links below to see what all the rage is about, or better yet, swing through the nearest organic food aisle, and taste them yourself.




Changing Technology

Written by John on August 13th, 2009

Change, as they say, is inevitable and Country Choice Organic is no exception.  We continually look for new and improved ways to give you the freshest, most delicious organic products.  One visible change is future communication with you.  As a Country Choice Organic fan, you’ve received periodic newsletters offering information and money-savings coupons.  In the future, those posts will be in our new blog, “Thought for Food”.  The blog will contain articles and essays from a variety of Country Choice Organic employees and be your most direct route to product news and updates.  Links to our blog are included here and will also be available on our website and our Facebook page.

Rest assured there are some things that will never change, like our oatmeal chocolate chip cookie recipe or our commitment to organic standards.  However, when we find a better way to do something, you will be the first to know, and chances are you’ll read about on our blog.

See you on the internet!