Sign(s) of the Times

Written by John on November 2nd, 2011

I couldn’t help but do a double take upon seeing this shared entryway at a local strip mall.  I know as a society we’re a little dysfunctional when it comes to food, but REALLY!

In some ways, the doors mimic the food choices we make every day.  And to be honest, I’m more disturbed by Door #2 (Seattle Sutton) than Door #1 (YoYo Donuts).

YoYo Donuts is a local entrepreneur baking scratch donuts daily using real ingredients.  They choose to use “no preservatives or dough extenders” so the half life of one of their beauties is about 8 hours.  Obviously, this is not a door you should darken on a regular basis, but as a deliberate, if irregular choice, you could do a lot worse.

Seattle Sutton is a national chain making money on our inability (or antipathy) to feed ourselves.  They will “prepare 21 fresh and tasty meals” so you don’t have to…because it’s hard.  You make one decision (and write a hefty check) and don’t need to think about food for an entire week.  Think of the time you’ll save to watch the Food Network.

Maybe I should stop being amazed when people abdicate responsibility for what they eat, but, how hard is it really to identify and consume our 2000 calories each day.  No, food shouldn’t consume your life, but shouldn’t your life be consumed – at least a little bit – by some deliberate thought about food?  After all, we are talking about nutritional support for the only body you’re ever going to have.

I realize this is an overly simplistic analysis that doesn’t begin to capture the myriad influences on our diet.  However, since we have to choose a door 3 times a day, 7 days a week, 365 days a year, for our entire life, we might as well give it some thought…don’t you think?

My most recent choice: a Pumpkin donut with Maple frosting from Door #1.  It was delicious.


2 Responses to Sign(s) of the Times

  1. Secret Mommy says:

    I just came to your website because I’ve been buying some of your products from my local grocery for a few months now and EVERYTHING we buy is just fantastic. Now in my 3rd month of my 3rd pregnancy and plagued by the same nausea that has gripped me my previous 2 times, I’ve also discovered that your Snacking Ginger Snaps are working to control the afternoon wave that hits me. Just a few, of course. :)

    On the topic of this blog specifically I could not more heartily agree! I try to guide my family to making exactly these sorts of decisions every single day. Local, organic, mindfully made, REAL food is what we mostly let enter our mouths and bellies. Even – and especially – when it’s time for a treat. :)

  2. tricia says:

    I’m feel so fortunate to be able to prepare my family from scratch organic meals each morning for breakfast, packed lunch and at night for dinner. I do however know of people with dual working parents who work long hours and a crock pot meal each night is not appealing. Just thought I’d throw out there another side of a place like Seattle Sutton’s! My neighbors buy from a vegan form of this business and love the well balanced meals they receive. They add a protein to it when necessary, but have a great meal for their family when they get home from work right at dinner time.

    Thanks for your great products! Our favorite are your duplex sandwich cremes. My dairy free daughter loves them…I was actually at your site to make sure they are milk protein free because we’ve added that to her diet today.